Estate Agent Websites Designed To Win More Instructions 

The Queen’s speech at the state opening of parliament last month, which was delivered for the first time by Prince Charles, included plans for legislation that seek to drastically reform the rental sector within the next parliamentary year. Described by many as the biggest change to renters’ law in a generation, this Renters’ Reform Bill aims to deliver a better deal for the 4.4m households in England’s private rented sector. An outline of details has now been released, with full details expected imminently. 
The reforms will apply to both the private rented sector...

Buyers Clamber to Fix Repayments as Interest Rates Hit 13-year High
Last week, the Bank of England raised interest rates to their highest level since 2009, with a 0.25 percentage point increase to 1%, in an attempt to offset rising inflation. This is the fourth increase since the start of December, when the base rate was at 0.1%. With so many increases in such a short period, a growing number of homeowners are seeking to fix their mortgage repayments for as long as possible.
Fixed rate mortgages, which can be fixed for either two, three, five or 10 years, are by far the most popular type...

Websites are without doubt a powerful and valuable tool for every estate agency. A well-designed property website will provide huge benefits in a competitive and crowded property market if it is innovative, informative, well-maintained, functional and… secure.
 
Why are property websites vulnerable?
Websites have become valuable targets for cyber criminals over the years and this trend is only rising. Sites are likely to process important financial transactions, store private client data and plenty of other potentially valuable information. With people’s digital...

That is the question, but the answer requires no lengthy and brooding soliloquy: the answer is yes. Always yes to a floorplan.
Having a detailed, high-res floorplan available for prospective hot buyers and comps can even be a gamechanger for an off-market or pre-market instruction.
There was a time when Estate Agents could rely on a grainy single image in the local paper to sell a house. Technology has evolved to become much more sophisticated, and so has the expectations of buyers, especially active ones who already know the square footage they can expect at a price point....

Rental Prices Soar as Demand Outweighs Supply
Rents have increased at their greatest annual rate for more than five years, as demand heavily outweighs demand, the latest data from the Office for National Statistics shows. Private rental prices paid by tenants in the UK increased by 2.0% in the 12 months to January 2022, representing the largest annual growth rate since February 2017.
The Association of Residential Letting Agents report that the availability of rental stock in London has fallen by 71% in 12 months. The average number of new prospective tenants registered per member branch...

It's the spring market and properties are being valued and viewed left right and centre, off-book instructions are flourishing like daffodils and are being tested for some time by agents before being sent to the Portals. With the buzz of viewings still very much here, and many more properties coming to market at lower prices than at the beginning of the year, or at the back end of last year, the competition is heating up for everyone. Some agents are pushing applicants into sealed bids, but is this actually a good idea?
The answer is like always, I guess, it just depends - if all your applicants...

Legislation changes are afoot, but they needn't be a headache. Find out about the latest rules, what they mean for your business, and what Webdadi is doing to help you.
In a bid to make online property marketing more transparent for applicants, Trading Standards and the UK government have jointly announced compulsory new data which must appear on all property listings.
The changes represent the first phase of a three stage project by the National Trading Standards Estate and Lettings Agency Team in partnership with industry leaders and major portals. Part A of the three-phase project...

After effects of the pandemic are still being felt in the UK housing market despite the ending of most restrictions.
If you’ve been looking to buy a home in recent months, you might already be aware that this is easier said than done. The UK property market continues to be blighted by a shortage of properties coming on to the market, whilst levels of demand continue to rise. If you see view a property and fall in love with it, chances are that there are several other buyers prepared to fight you for it.
Supply and demand of properties available for sale continues to have a direct impact...

Your website; the most important digital marketing tool in your armoury.
Sadly, despite the obvious importance of a website in today’s digital world, too many businesses simply see a website as a necessity, something a business simply has to have. The website is then relegated to the role of a mere digital business card.
This is a mistake that often leads to businesses making decision on one factor alone – price. Failing to see the value of a website and the potential it has for your business means a decision is made on the most basic of factors, ignoring the real value and purpose...

Did you know that estate agents massively benefit from using social media as a part of their marketing strategy? In fact, social media is perfect for generating leads, increased brand exposure and web traffic. What’s more it’s key for impressing the next generation of buyers. That’s why your agency may be missing a trick if you’re not utilizing social media as a part of your marketing activities.
So, the next question you may be thinking is, which channels should your agency be using? Well, keep reading to find out…

1. TikTok
Rising in immense popularity...