SEO for Estate Agents & Letting Agents

As an estate agent, your local reputation is important. We understand that a lot of your vendors and landlords come from recommendations, previous vendors/landlords and good old-fashioned networking & customer care.

However, there are hundreds of local people who are selling or letting their homes who don’t know who you are. They will simply Google “estate agent in X” to research and find an estate agent who can help them. If you’re not on page 1 of Google, you’re missing out on these valuations and potential instructions.

You may have a great customer base without focusing on SEO, but why would you neglect the potential to win new instructions and grow your business? A good website with good SEO can target hundreds of potential customers quickly and easily whilst you continue building your business in the traditional way.

No. Quite simply, your website should rank well on Google or it’s not doing its job. A good website provider should be providing a website framework which ticks all the technical boxes that Google likes.

As with any industry, the quality of work they provide can vary greatly. You wouldn’t hire a builder who couldn’t build an extension according to building regulations, so why would you hire a website builder who couldn’t meet the same digital standards of coding?

Hiring industry experts with a wealth of experience is important.

We have over 15 years’ experience and in house expertise to make sure our websites are built to the highest technical standards and constantly update our platform according to Google’s core updates.

Over that time we have also built up extensive data and knowledge on what your potential customers are searching to find local estate agents online and have made sure those keyword phrases are built into our website’s core.

In short, we are technical experts, we understand estate agents and their customers behaviour on Google.

As an estate agent, you want to be selling/letting property and carrying out new valuations. You don’t have time to dedicate hours a week writing content for your website or analysing performance.

At Webdadi, our websites uses your property listings in clever ways that Google likes. It means you can boost your SEO performance just by adding your usual property listings information into your property CRM, not spend hours writing content or articles for your website.

In brief, we’ll take care of 90% of the things needed to help your website rank highly in Google without your input. If you want to invest your time in the next 10% you can, but you’ll likely find you’re already out performing your competitors and attracting new vendors and landlords.

No, you don’t need to. We provide you with 90% of what you need for a high performing website.

Whilst you may want to hire an SEO consultant, the important thing is Webdadi provides you with everything you need to get the foundations correct and make an informed decision about what you might need help with.

Our CMS software also allows any consultant to edit your website content and action your keyword strategy.